Demographic and Events dashboards are available for the whole database, or individual segments. See Reports and dashboard analysis for a summary of the type of information that dashboards include.
Example of a Demographic dashboard for the whole database
Example of an Events dashboard for the whole database
Dashboards are divided into individual panels, which are made up of charts, graphs and other graphical representations of the available data. The contents of a dashboard are determined by us during system configuration. You can select the appropriate time frame for the whole database and individual segment Events dashboards to display.
Dashboard panel controls
Towards the top right of each dashboard panel are a series of controls that enable you manage the displayed information. While the available controls vary according to the type of chart, you can, for example:
- Save the relevant chart in PNG format.
- Save the relevant chart to a cloud location for later editing.
- Pan the displayed information.
- Zoom in or out.
- Autoscale the chart.
- Reset the axes.
- View additional information when you hover your mouse over a particular area of the chart.
A screen tip displays when you position your mouse over a particular control icon, which describes what it does.
Accessing the database dashboards
To display the dashboards for the whole database:
- Click the Dashboard tab in the Control bar.
The database Demographic and Events dashboards display on separate tabs.
Accessing the dashboards for a segment
To display the dashboards for a particular segment, do the following:
- Click the Segments tab.
The My segments page displays.
- Locate the required segment using the Segments list or Segments cards view.
- Click the appropriate segment.
The Edit Segment page displays.
- Click the Analytics icon, positioned towards the bottom right of the Segment Summary panel.
See UI icons for more about the Analytics icon.
The segment Demographic and Events dashboards display on separate tabs.
Selecting the time frame for an Events dashboard
Selecting the time frame is the same procedure for the whole database, or an individual segment. The only difference is the data to which the time frame applies. Do the following:
- Once you have accessed the appropriate Events dashboard, under Time frame, select one of the following:
The dashboard takes all available data into account. This is the default.
- In date range.
The dashboard includes the relevant data between the selected dates.
- In last…
The dashboard includes all relevant data, for example, from the last year.
- Select the appropriate date range or historical duration, as appropriate, then click Refresh.
The dashboard is updated accordingly.