Welcome to Resources

Here you can find articles, tutorials, infographics, videos and other materials that explain how to use our products to their full potential, and help you understand how they can be used to grow your business.

HTTPS in the service of deliverability and your reputation

https-border.png

Security on the Web should be the rule, not the exception. This statement is quickly encouraging the adoption of the HTTPS protocol on more and more websites. What does this mean to email marketeers? For sure, it has considerable impact on deliverability and brand reputation. The Send module natively supports HTTPS completely ...

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Article | Tutorial | Videos

Why limit your text messages, when there is concatenated SMS?

node-boat-rope-marin-wharf-port-sea-navigation-v2.jpg

Deliver concatenated SMS through the platform and send your contacts all the information they need. Ensure truly effective and successful communications, without having to worry about the length of the text. You can depend on our service, which enables you to send more text messages, concatenated as if they were a single one, without any interruption for the recipient. A service that easily and simply overcomes the limit to the maximum number of usable characters imposed by a single SMS. ...

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Article | Videos

Use text messages in your customer journeys, and reach them anywhere

sms-526996244_868fadf955_b-cropped-border.png

More and more text messages in the platform. The text message is the channel that can guarantee opening rates in excess of 98%. In addition, 90% of openings take place within three minutes of message delivery (source: Forbes). It has also been reported that 74% of those who read a text message, then interact with the brand (source: SMS Advantage Report-SAP). ...

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Article | Integration | Video

[VIDEO] Contactlab and the Fresh Relevance platform – together for effective personalization of message content based on data

fresh-relevance-video.png

At the Contactlab Conference 2018, (link) we interviewed Tom Smith, Fresh Relevance Co-founder & CRO. He told us that, among all the features which make the Contactlab and Fresh Relevance integration extremely beneficial, there is also the ability to collect and save customer in-store transactions, in individual contact profiles ...

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Integration | Webinars

[WEBINAR] Ensure the best possible deliverability with Return Path and Contactlab

WEBINAR-INTEGRAZIONI-Return-path.png

Return Path and Contactlab have cooperated together for many years to ensure the best possible email deliverability rates, high contact engagement levels and to help improve your business results. By combining the leading email delivery technology, provided by the Contactlab Marketing Cloud platform ...

READ MORE
Article | Tutorial | Videos

Why limit your text messages, when there is concatenated SMS?

node-boat-rope-marin-wharf-port-sea-navigation-v2.jpg

Deliver concatenated SMS through the platform and send your contacts all the information they need. Ensure truly effective and successful communications, without having to worry about the length of the text. You can depend on our service, which enables you to send more text messages, concatenated as if they were a single one, without any interruption for the recipient. A service that easily and simply overcomes the limit to the maximum number of usable characters imposed by a single SMS. ...

READ MORE
Article | Videos

Use text messages in your customer journeys, and reach them anywhere

sms-526996244_868fadf955_b-cropped-border.png

More and more text messages in the platform. The text message is the channel that can guarantee opening rates in excess of 98%. In addition, 90% of openings take place within three minutes of message delivery (source: Forbes). It has also been reported that 74% of those who read a text message, then interact with the brand (source: SMS Advantage Report-SAP). ...

READ MORE
Article | Integration | Video

[VIDEO] Contactlab and the Fresh Relevance platform – together for effective personalization of message content based on data

fresh-relevance-video.png

At the Contactlab Conference 2018, (link) we interviewed Tom Smith, Fresh Relevance Co-founder & CRO. He told us that, among all the features which make the Contactlab and Fresh Relevance integration extremely beneficial, there is also the ability to collect and save customer in-store transactions, in individual contact profiles ...

READ MORE
Integration | Tutorial

PIESYNC + HUB… read the Quick Start Guide now!

start-guide-piesync.png

Hub is the Contactlab Marketing Cloud module that helps you collect and integrate all the customer data available from different sources, in one unique point. Create individual and unified profiles, keep them up-to-date, and make the details immediately available for your marketing activities. Thanks to the integration with PieSync, you can now connect Hub ...

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Integration | Webinars

[WEBINAR] Always keep your customer dialogs open, and ensure they have an unforgettably positive experience, by using Zendesk and Contactlab

WEBINAR-INTEGRAZIONI-Zendesk.png

Today, the integration between the Contactlab Marketing Cloud platform and Zendesk provides the answer many companies are looking for to communicate more quickly and easily with their customers, directly and immediately manage and answer potential queries and issues ...

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Integration | Webinars

[WEBINAR] Dynamically personalize your communications content with Fresh Relevance and the Contactlab Marketing Cloud platform

WEBINAR-INTEGRAZIONI-Fresh-relevance.png

Thanks to the integration between Fresh Relevance and the Contactlab Marketing Cloud, you can now interact with your contacts in a more personalized way, and define content relating directly to their interests that is consistent across all media. Because of the individual profiles that are enriched with valuable information about behaviors ...

READ MORE
Article | Tutorial

Not all customers who stop buying are lost: Create a re-engagement campaign and bring them back on board!

immagine-in-evidenza-.png

Brands regularly experience customers who, over time, become inactive and stop buying, often without a tangible reason. This can mean a significant loss of business for a company, especially if it applies to a substantial number of customers. People who came into contact with the brand, and might have bought regularly in the past, but have recently and gradually moved away ...

READ MORE
Article | Tutorial | Videos

Why limit your text messages, when there is concatenated SMS?

node-boat-rope-marin-wharf-port-sea-navigation-v2.jpg

Deliver concatenated SMS through the platform and send your contacts all the information they need. Ensure truly effective and successful communications, without having to worry about the length of the text. You can depend on our service, which enables you to send more text messages, concatenated as if they were a single one, without any interruption for the recipient. A service that easily and simply overcomes the limit to the maximum number of usable characters imposed by a single SMS. ...

READ MORE
Article | Videos

Use text messages in your customer journeys, and reach them anywhere

sms-526996244_868fadf955_b-cropped-border.png

More and more text messages in the platform. The text message is the channel that can guarantee opening rates in excess of 98%. In addition, 90% of openings take place within three minutes of message delivery (source: Forbes). It has also been reported that 74% of those who read a text message, then interact with the brand (source: SMS Advantage Report-SAP). ...

READ MORE
Article | Tutorial

Not all customers who stop buying are lost: Create a re-engagement campaign and bring them back on board!

immagine-in-evidenza-.png

Brands regularly experience customers who, over time, become inactive and stop buying, often without a tangible reason. This can mean a significant loss of business for a company, especially if it applies to a substantial number of customers. People who came into contact with the brand, and might have bought regularly in the past, but have recently and gradually moved away ...

READ MORE

HTTPS in the service of deliverability and your reputation

https-border.png

Security on the Web should be the rule, not the exception. This statement is quickly encouraging the adoption of the HTTPS protocol on more and more websites. What does this mean to email marketeers? For sure, it has considerable impact on deliverability and brand reputation. The Send module natively supports HTTPS completely ...

READ MORE
Article | Tutorial | Videos

Why limit your text messages, when there is concatenated SMS?

node-boat-rope-marin-wharf-port-sea-navigation-v2.jpg

Deliver concatenated SMS through the platform and send your contacts all the information they need. Ensure truly effective and successful communications, without having to worry about the length of the text. You can depend on our service, which enables you to send more text messages, concatenated as if they were a single one, without any interruption for the recipient. A service that easily and simply overcomes the limit to the maximum number of usable characters imposed by a single SMS. ...

READ MORE
Article | Integration | Video

[VIDEO] Contactlab and the Fresh Relevance platform – together for effective personalization of message content based on data

fresh-relevance-video.png

At the Contactlab Conference 2018, (link) we interviewed Tom Smith, Fresh Relevance Co-founder & CRO. He told us that, among all the features which make the Contactlab and Fresh Relevance integration extremely beneficial, there is also the ability to collect and save customer in-store transactions, in individual contact profiles ...

READ MORE
Integration | Webinars

[WEBINAR] Ensure the best possible deliverability with Return Path and Contactlab

WEBINAR-INTEGRAZIONI-Return-path.png

Return Path and Contactlab have cooperated together for many years to ensure the best possible email deliverability rates, high contact engagement levels and to help improve your business results. By combining the leading email delivery technology, provided by the Contactlab Marketing Cloud platform ...

READ MORE
Integration | Webinars

[WEBINAR] Dynamically personalize your communications content with Fresh Relevance and the Contactlab Marketing Cloud platform

WEBINAR-INTEGRAZIONI-Fresh-relevance.png

Thanks to the integration between Fresh Relevance and the Contactlab Marketing Cloud, you can now interact with your contacts in a more personalized way, and define content relating directly to their interests that is consistent across all media. Because of the individual profiles that are enriched with valuable information about behaviors ...

READ MORE

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