Marketing Cloud changes its name and becomes MailUp CDP! ...
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Discover all the latest Contactlab news, meet our experts and learn how our platform can support your multi-channel digital marketing campaigns. Understand through us, how to make your customers’ experiences with your brand unique, memorable and above all, beneficial.
New UI to increase efficiency and productivity and reduce time and costs – Marketing Cloud v.8.8.0 Release
10 March 2023 | Fabrizio CortiImproving a software interface remains an issue of paramount importance, but still often underestimated. The UI remains the point of contact between the user and the software and has always been a central theme of our commitment to the platform. ...
READ MOREChange the order of the rules that generate your segments, now you can! – Plan UI v.1.50.0 & API v.1.36.1-2681 Release
26 January 2023 | Fabrizio CortiSimplify the process of creating and editing your segments: change the order in which you apply the rules in one click. ...
READ MOREDKIM: Better sign your emails and increase deliverability
17 October 2022 | Marco GalliDomain spoofing, phishing and spear phishing are now the order of the day, forcing more and more companies to equip themselves with email authentication systems in order to secure the best delivery rates, maintain a high reputation and get through spam filters. ...
READ MOREA/B test: use email templates created with Email Designer – Send Release v.7.15.0
20 September 2022 | Marco GalliIn order to find out which email communication is best for your audience, you can use A/B testing. Set your goals. Send two communications differentiating them in subject line, sender or content. Analyse and compare the deliveries performance and learn which one your contacts prefer directly from them. ...
READ MOREEmail Designer did not go on holiday, new features already available on the platform!
14 September 2022 | Marco GalliOften the relationship with your customers starts with an email. Being able to design and create attention-grabbing, navigable, easily usable emails, even on mobile, are the key to immediately bringing consumers on board and accompanying them in their choice of your products and services. A great email template can become the key to increasing your conversions and invigorating your business. ...
READ MOREMore news for the UI of the customer profile area! – Hub & Marketing Cloud 7.3.0 Release
29 August 2022 | Fabrizio CortiThe current Customer and Events section will be replaced by the new Events KPIs and you will be able to browse key performance indicators in specific contexts and access selected highlights of your business. ...
READ MORENew features for the Email Designer editor
15 July 2022 | Marco GalliSeveral studies confirm that around 70% of email openings take place from mobile, a behavior that leads us to constantly invest in the quality of emails visualisation from these devices, but also to optimise the way we design emails. ...
READ MORE- CDP Resources
- Customer Service
- Data Resources
- Flow Resources
- Hub Resources
- Plan Resources
- Send news
- Send Resources
For the third year running, Contactlab included in Quadrant Solutions’ SPARK Matrix™ CDP
27 June 2022 | Loredana RossiThe series of awards for the Contactlab Marketing Cloud platform continues. Now it is once again the turn of our Customer Data Platform. ...
READ MORERendering in real time available for iPhone 13 and iOS15
1 June 2022 | Marco GalliGreat news for the real-time rendering feature. As of today, it is enriched and it becomes possible to view email ...
READ MOREFind out in real-time if scheduled data synchronisation was successful – Plan UI v.1.35.0 & API v.1.36.0-2031 Release
8 April 2021 | Fabrizio CortiLeave nothing to chance. Monitor the outcome of the data synchronisation in the platform and ensure that your audience creation data is always up-to-date. ...
READ MORERefine your segments with new digital events – Plan UI v.1.33.0 & API v.1.36.0-1976 Release
1 February 2021 | Fabrizio CortiMore data you can use to create your segments with the Marketing Cloud. We have introduced the new rule Other digital events. ...
READ MORENo panic, count on the platform! – Plan Release UI v.1.32.0 & API v.1.36.0-1947
11 January 2021 | Fabrizio CortiThe journey towards an increasingly intuitive and easy-to-use interface continues, even when you run into little snags. Thanks to clear messages, you’ll find the solution immediately and can get back to creating unforgettable customer experiences. ...
READ MOREDid you say user experience? News for Cloud Marketing!
9 December 2020 | Fabrizio CortiFrom today, creating and refining your audience to build personalised communication campaigns and customer journeys becomes immediate thanks to a renewed, simple and intuitive interface. ...
READ MOREAlways up to date profiles in maximum security
20 July 2020 | Fabrizio CortiIn order to optimize flows and improve security and performance of your campaigns, a new feature has been released to synchronize and update the User DBs used in platform activities. ...
READ MOREAccess your contact profiles more quickly – Hub UI Release v.2.0.0
29 June 2020 | Fabrizio CortiThe project of the platform interface evolution has not stopped even in the moment of health emergency and continues its run. We have been working for several months to improve our customers’ customer experience and we have come to another new step. ...
READ MOREYour deliveries affect your customers’ purchases, but how much?
30 March 2020 | Marco ZambardiThe Marketing Cloud includes a new dashboard that allows you to understand the effect of your plans. You can discover how much they have influenced purchases over time, together with the most popular products. You can also compare two plans and see which one had most impact. ...
READ MORESee what your customers did last month – Hub UI v1.43 Release
23 March 2020 | Marco ZambardiDo you want to view all the events of a single contact only for a certain time period or maybe for a specific day? You can now. ...
READ MORESegmenting becomes even more immediate – Plan Release UI v.1.22.9
16 March 2020 | Marco ZambardiSegmenting your audiences with Marketing Cloud has been simple and intuitive so far but now it’s even more immediate. With a few small updates to the interface, we have made the operations easier and faster. ...
READ MOREChoose the contact attributes you export – Plan UI Release v. 1.21.13
19 December 2019 | Marco ZambardiChoose the contact attributes you like most to download in a segment contact list. ...
READ MOREYou choose the behavior of your automations each time you suspend and reactivate deliveries – Flow API v.2.28.0-289 UI v.2.45.0 Release
23 May 2022 | Fabrizio CortiWith a view to optimising dispatch, ensuring maximum efficiency of your automations and improving the operability of both processes and user activities, you can decide whether to remove or retain users within an automation when flow status changes occur. ...
READ MOREWe have simplified the management of unsubscription systems – Flow API v.2.27.0-200 & UI v.2.44.0 Release
17 January 2022 | Fabrizio CortiSelect which subscription system should record the unsubscription event in case one of your contacts submits the request, and select it quickly and easily during the configuration of the email delivery within the automation. ...
READ MORERemove contacts from your journey at the right time! – Flow UI release v.2.41.0 & API v.2.26.1-121
30 August 2021 | Fabrizio CortiKeep high the quality of the experiences you give your contacts, remove them from the journey they are on when they no longer respond to the conditions assumed or have reached the objective you set. ...
READ MOREPre-configured journeys available in platform for customisable automations – Flow UI release v.2.40.0 & API v.2.26.1-109
1 July 2021 | Fabrizio CortiStart with the automations we have designed for you and available on the platform, and design unforgettable customer journeys in just a few clicks. ...
READ MOREA new UI for the Marketing Automation
22 March 2021 | Fabrizio CortiOne step after another you can reach far away destinations and a bit like world travelers, we also reserve spectacular explorations for our users. A renewed interface for Contactlab marketing automation. ...
READ MOREDifferentiate the journey of customers using the coupon reserved for them
8 March 2021 | Fabrizio CortiIf until now you could reserve undifferentiated discount codes for your customers and therefore had fewer weapons for the personalization of the journey, now you can understand who used the coupon, when, how and where. ...
READ MOREA new data source for your journeys – Flow release UI v.2.37.0
18 February 2021 | Fabrizio CortiFrom February 23rd, 2021, it’s available a new version of Flow, the Marketing Cloud feature that allows you to design ...
READ MORETest different strategies in the same automation – Release Flow UI v.2.34.0 and API v.2.25.0-24
19 October 2020 | Fabrizio CortiSelect the input condition and design an automation creating different flows. Test them and choose the most efficient one to achieve your goal. ...
READ MOREContactlab’s Marketing Automation for unique CX
30 September 2020 | Fabrizio CortiA 2020 so far been special but that has not made us lose focus: top-level marketing automation for unique customer experiences. ...
READ MORESend test for each email step in your journey – Flow release API v.2.23.0-923 and UI v.2.32.0
17 August 2020 | Fabrizio CortiSend test to the addresses you want and each time you modify an email template in your journeys so that you can see the result immediately and make the appropriate changes before the actual delivery. ...
READ MOREDKIM: Better sign your emails and increase deliverability
17 October 2022 | Marco GalliDomain spoofing, phishing and spear phishing are now the order of the day, forcing more and more companies to equip themselves with email authentication systems in order to secure the best delivery rates, maintain a high reputation and get through spam filters. ...
READ MOREA/B test: use email templates created with Email Designer – Send Release v.7.15.0
20 September 2022 | Marco GalliIn order to find out which email communication is best for your audience, you can use A/B testing. Set your goals. Send two communications differentiating them in subject line, sender or content. Analyse and compare the deliveries performance and learn which one your contacts prefer directly from them. ...
READ MOREEmail Designer did not go on holiday, new features already available on the platform!
14 September 2022 | Marco GalliOften the relationship with your customers starts with an email. Being able to design and create attention-grabbing, navigable, easily usable emails, even on mobile, are the key to immediately bringing consumers on board and accompanying them in their choice of your products and services. A great email template can become the key to increasing your conversions and invigorating your business. ...
READ MORENew features for the Email Designer editor
15 July 2022 | Marco GalliSeveral studies confirm that around 70% of email openings take place from mobile, a behavior that leads us to constantly invest in the quality of emails visualisation from these devices, but also to optimise the way we design emails. ...
READ MORE- CDP Resources
- Customer Service
- Data Resources
- Flow Resources
- Hub Resources
- Plan Resources
- Send news
- Send Resources
For the third year running, Contactlab included in Quadrant Solutions’ SPARK Matrix™ CDP
27 June 2022 | Loredana RossiThe series of awards for the Contactlab Marketing Cloud platform continues. Now it is once again the turn of our Customer Data Platform. ...
READ MORERendering in real time available for iPhone 13 and iOS15
1 June 2022 | Marco GalliGreat news for the real-time rendering feature. As of today, it is enriched and it becomes possible to view email ...
READ MORENews around Email Designer: background images for your emails
14 April 2022 | Marco GalliYou can now take advantage of a new feature in the Email Designer, the platform email editor, which further increases your control over content layering and email design. ...
READ MORENews from the email editor: Improve your text experience!
14 March 2022 | Marco GalliEvery trick counts at Carnival, but this year in Contactlab Carnival has brought more features to our email editor. New functions that enrich Email Designer and improve your experience by simplifying the creation of your campaigns and reducing time. ...
READ MORESearch your email templates by tag or name – Release Send Email Designer UI v.1.6.0
4 March 2022 | Marco GalliWith the introduction of a convenient template search interface based on name or tag, you can narrow your view to only the templates you are interested in. You can navigate through your documents easily and quickly and get what you are looking for in seconds. ...
READ MOREEmail previews also available on the latest Apple clients!
24 January 2022 | Marco GalliMore and more mail clients, webmails and mobile devices on the list of those on which you can view your emails preview, directly within the Marketing Cloud interface, without changing applications and in a matter of seconds. ...
READ MORECompare and collate data, don’t just read it. You’ll see unexpected results!
17 June 2019 | Francesca LombardiDon’t miss this opportunity to effectively organize, compare and collate the mountains of customer data you collect. Equip yourself with the tools that are capable of exploring your data, visualizing its true meaning and letting you get to know your contacts better, while building long lasting and successful relationships. ...
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