Contactlab Artificial Intelligence with a human touch

At the Contactlab Conference 2018 Paolo Santori, Contactlab Chief Product Officer, explained how today, only the interaction between people and Artificial Intelligence can determine a step change in brand and customer relationships.

The Contactlab Marketing Cloud platform is firmly based on that concept. Its ability to distill and extrapolate practical knowledge from a huge amount of data, then deliver the most significant contribution possible, is what makes the difference.