Every action that is carried out by a contact generates data. Every interaction they have with you, is translated in an increasingly substantial and complex information mosaic, which cannot always be easily linked with a specific contact. Contacthub answers the need to represent each customer in a unique view, making the data available and usable by everyone in the company.
Why choose Contacthub?
Contacthub enables you easily collect, update, query and export customer data.
- Unique and enriched profile: Consolidates personal data and customer actions into unified profiles in real-time, conforming with predefined write and aggregation rules.
- Simple and quick data collection: A rich REST API set reduces integration time and costs from external sources.
- Anonymous event management: Saves anonymous customer actions in a dedicated area, assuring reconciliation once the contact has been identified.
- Highly flexible configuration: Organize data in the way that suits existing organizational structures.
- Automated process definition: Activates predefined actions when an activity takes place. Enriches profiles with new information and sends the data to external systems, to trigger, for example, new customer-related activities.
- Dashboard and report: Analyzes the composition of profiles and any changes, to support marketing activities and business decisions.