Search Results for: cdp

Article

CDP series: Analysis & reports

Analysis & reports have always been experienced as the last step of a good marketeer’s activity. Today, instead, they are an integral part of a continuous process that makes very important strengths both the analysis of the results of each campaign and the collection, processing and integration of information derived from them. Points that contribute and are able to make the difference in marketing strategies but also in business ones. ...

Read more
Article

CDP series: Analysis & reports

Analysis & reports have always been experienced as the last step of a good marketeer’s activity. Today, instead, they are an integral part of a continuous process that makes very important strengths both the analysis of the results of each campaign and the collection, processing and integration of information derived from them. Points that contribute and are able to make the difference in marketing strategies but also in business ones. ...

Read more
Article

CDP series: Analysis & reports

Analysis & reports have always been experienced as the last step of a good marketeer’s activity. Today, instead, they are an integral part of a continuous process that makes very important strengths both the analysis of the results of each campaign and the collection, processing and integration of information derived from them. Points that contribute and are able to make the difference in marketing strategies but also in business ones. ...

Read more
Article | Infographic

MC series. #1: The digital marketing platform for professional customer engagement!

Get to know the Contactlab Marketing Cloud, the Digital Marketing platform for customer engagement. Create and maintain lasting relationships with your consumers, open up communication channels and feed them with conversations that lead each contact to a purchase. Let’s see how. ...

Read more
Article

Call us and find out why our competitors are talking about us

The human touch is our treasure, our experts who, thanks to their long-standing presence in the market, the skills they have brought home over time and their continuous training, enable the availability of cutting-edge technology and enhance the qualities and functionalities that the marketing cloud can offer to marketing communication activities. ...

Read more
Article | Release

The best of the Marketing Cloud in 2020

2020 has collect a great legacy from 2019. Despite the health emergency, on one hand we managed what we had promised and on the other hand, social distancing demonstrated even more the value of customer engagement with the Marketing Cloud signed Contactlab, for digital communication activities and lasting customer relationships. ...

Read more
Article

The personalization of your marketing campaigns also passes through Contactlab Marketing Cloud

Reach levels of personalization of your marketing communications that create truly tailored moments of digital interaction, and not only with customers but also with those who have what it takes to become one soon. ...

Read more
Article

What does the health emergency teach marketing engagement?

What lesson does the health emergency teach us? What can no longer be ignored, needs to be reviewed or managed differently? 4 things marketing engagement cannot do without: unique customer view, advanced segmentation, marketing automation, omnichannel communication. ...

Read more
Article | Infographic

MC series #5. What can you do with the Marketing Cloud?

We have now reached the fifth and final appointment in the series dedicated to the Contactlab Marketing Cloud. Having reviewed the features that distinguish the platform and its main functions, it is now time to understand when to use it. ...

Read more
Article | Infographic

MC series #4: Learn from the data and optimise your future campaigns

We continue to talk about Contactlab’s Marketing Cloud, and today we’re going to look at some of the insights offered by the data collected on your contacts and campaigns, allowing you to obtain the information you need to design future communication strategies, with an extra gear towards success. ...

Read more
Article

Call us and find out why our competitors are talking about us

The human touch is our treasure, our experts who, thanks to their long-standing presence in the market, the skills they have brought home over time and their continuous training, enable the availability of cutting-edge technology and enhance the qualities and functionalities that the marketing cloud can offer to marketing communication activities. ...

Read more
Article | Release

The best of the Marketing Cloud in 2020

2020 has collect a great legacy from 2019. Despite the health emergency, on one hand we managed what we had promised and on the other hand, social distancing demonstrated even more the value of customer engagement with the Marketing Cloud signed Contactlab, for digital communication activities and lasting customer relationships. ...

Read more
Article | Tutorial

At Contactlab, the new star shines on and on… Platform innovations in the first six months of 2019

2019 has continued where 2018 left off, with Contactlab’s new and innovative Marketing Cloud. Now, we can say that without doubt, the highlight of the first half of this year has been the release of several new, powerful and feature-rich enhancements. ...

Read more
Article

Contactlab’s Top 10 Product Developments of 2018

2018 was an important year for Contactlab’s customer engagement platform. Here, we’ve tried to select 10 news articles that recall a year of compelling releases and considerable excitement, although they are not necessarily shown in order of importance. ...

Read more